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The Lean Startup: How Constant Innovation Creates Radically Successful Businesses
Most new businesses fail. But most of those failures are preventable. This title offers a fresh approach to business that's being adopted around the world. It describes learning what your customers really want, testing your vision continuously, and adapting and adjusting before it's too late.
Length
336
Pages
Portfolio Penguin
1st edition
Publisher
Language
EN
English
1/1/11
Adventure
Released
Adventure
Genre
1. Written by Psychotherapist Lori Gottlieb who was used to being the therapist in the room until the script was flipped and she went through a crisis that led to her being the recipient of therapy.
2. Instead of being written in the typical fashion of a self help book, it’s written as a memoir.
3. She shares her experience as both the therapist and the client, with dashes of humour in between to lighten things up.
Why we chose it ?
Most new businesses fail. But most of those failures are preventable. This title offers a fresh approach to business that's being adopted around the world. It describes learning what your customers really want, testing your vision continuously, and adapting and adjusting before it's too late.
Description
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